The Professional Diploma in Digital Marketing

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  • Developed  and certified by the Digital Marketing Institute
  • Validated by Google, Facebook, LinkedIn, IBM, Microsoft, Twitter to name a few
  • International recognition: SQA (level 8), European Qualification Framework, European Higher Education Area
  • Delivered in 70 countries with more than 15,000 graduates
  • Course content is best in class and up to date content
  • The cost of our diploma is £1600 + VAT (£1250 + VAT for live online course
Digital Marketing Institute Authorised Partner
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Validated by the Syllabus Advisory Council members including Google, Facebook, Twitter, LinkedIn and Microsoft
About the Professional Diploma Course

The Professonal Diploma in Digital Marketing is a comprehensive, compact, intensive course that fits into a busy professional schedule. This course provides an intensive overview to the concepts of digital marketing, including

  • Search Engine Optimisation
  • Pay Per Click campaigns
  • Digital Display Advertising
  • Mobile marketing
  • Email marketing
  • Website analytics
  • Social media
  • and Strategy and Planning.

On completing this course you will

  • Have a complete understanding of the primary concepts behind digital marketing
  • Know how to plan, implement and manage a comprehensive digital marketing strategy
  • Recognise how to integrate digital marketing tactics into the overall marketing strategy
  • And how to maximise the performance of online marketing investment

Course Content: What will you learn?

The 10 key modules of digital marketing

1. Introduction to Digital Marketing

2. Search Engine Optimisation (SEO)

3. Search Engine Marketing (SEM)

4. Digital Display Advertising

5. Email Marketing 

6. Social Media Marketing (part 1)

7. Social Media Marketing (part 2) 

8. Mobile Marketing

9. Analytics

10. Strategy and Planning 

 

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 Book A Course

  • Course Title: Professional Diploma in Digital Marketing
  • Next Course: see full course schedule
  • Location: Edinburgh, Aberdeen, Inverness or online
  • Format: 5 day bootcamp
  • Class-Based Course Cost: £1600 + VAT plus £140 exam fee
  • Online-Based Course Cost: £1250 + VAT plus £140 exam fee
  • Corporate and group rate available. Please call for details

 

 

 

 

 

 

 

 

 

 

Book Me a Place

Or call us now to enquire about availability for your next local course on 07779 102009 - group discounts and easy payment plans available